CJ Hetbahn Black Rice is a product from Hetbahn, Korea's most widely recognised instant cooked rice brand. It is made from a blend of Korean non-glutinous rice (80.3%), Korean glutinous rice, and Korean black rice (7.7%). Black rice has a deep purple-black colour and offers a nuttier, slightly more complex flavour than regular white rice, along with a chewier texture. The finished rice takes on a rich, purple-tinted hue that is visually striking. Ready in just 2 minutes in the microwave, each pack (210g) provides one serving.

Yes, CJ Hetbahn Black Rice is suitable for both vegans and vegetarians. The ingredients consist entirely of plant-based rice varieties — non-glutinous rice, glutinous rice, and black rice — with no animal-derived ingredients whatsoever. It is also a gluten-free product, containing no wheat, barley, rye, or other gluten-containing grains. Please note that Halal certification has not been officially confirmed at this time; customers requiring Halal-certified products are advised to contact the manufacturer before purchasing.

The easiest method is microwave preparation. Simply peel back the lid slightly and heat in a microwave (700W) for approximately 2 minutes — it is then ready to eat. If you do not have a microwave, you can place the unopened pack in boiling water and simmer for approximately 10–15 minutes. Please take care when removing the pack as it will be very hot. No pots or additional equipment are needed, making it ideal for busy days, camping, or travel.

Hetbahn Black Rice is a shelf-stable product that does not require refrigeration. Store in a cool, dry place away from direct sunlight. The shelf life is typically around 12 months from the date of manufacture; always check the expiry date printed on the packaging. Once opened, consume immediately. Any leftover rice should be transferred to an airtight container, refrigerated, and consumed on the same day.

Black rice is delicious on its own and also pairs wonderfully with a wide range of European-style dishes. Its nutty, chewy character makes it an excellent base for grain bowls with avocado, roasted vegetables, and an olive oil dressing. It can also be used in a risotto-inspired preparation with sautéed mushrooms and herbs, or served alongside grilled salmon or tuna for an Asian-inspired plate. The distinctive purple colour of black rice makes for visually striking plating. Adding a soy-based sauce or a drizzle of sesame oil brings out a richer Korean-style flavour.