Haitai French Pie Strawberry is a sandwich cookie snack made by Haitai, one of Korea's most iconic confectionery brands. It consists of two thin, crispy baked pastry layers sandwiching a sweet strawberry jam filling — similar in concept to a European jam sandwich biscuit. The texture is buttery and flaky, with a sweet and slightly tangy strawberry jam flavour. Each piece is small and easy to enjoy on the go. One pack contains 15 individually wrapped pieces (192g), making it ideal for sharing with family or friends.

Haitai French Pie Strawberry contains three of the 14 mandatory allergens required to be declared under EU Regulation 1169/2011: gluten (wheat flour), soybeans (soybean oil), and dairy (milk — processed butter, etc.). People with allergies to any of these ingredients should avoid consumption. Additionally, there is a warning of possible cross-contamination with peanuts, tree nuts, eggs, fish, and crustaceans during the manufacturing process. If you have a severe food allergy, please check with the manufacturer or EU importer before purchasing.

No, this product is not suitable for either vegetarians or vegans. The ingredient list includes beef tallow, an animal-derived fat from cattle. It also contains dairy ingredients such as processed butter. The product does not carry halal certification. If you have dietary restrictions, please review the full ingredient list carefully before purchasing.

Before opening, store in a cool, dry place away from direct sunlight. Once opened, exposure to moisture can quickly cause the crispy texture to soften, so it is recommended to transfer any remaining pieces to a resealable zip-lock bag or airtight container and consume as soon as possible. In Europe, where humidity can be higher, consuming within 2–3 days of opening is the best way to enjoy the snack at its crispiest. Refrigeration is not recommended as it can introduce moisture; room temperature storage is preferred.

Absolutely! While enjoying French Pie Strawberry straight from the pack is the most common way, it also works wonderfully in European-style desserts. For example, you can crush it and use it as a crust base for cheesecake or tarts, or crumble it over ice cream or yogurt for a crunchy topping. It also pairs beautifully with coffee or black tea as an afternoon teatime snack. The sweetness of the strawberry jam filling balances nicely against the bitterness of black coffee.